Wednesday, July 22, 2009

The Basics Of Betting On Sports Futures

By Ross Everett

Many serious sports bettors consider the futures wager the province of rank amateurs trying to go for the big killing. Theyre the sports betting equivalent of the wanna-be stock investor who always gripes if only I had bought Microsoft when they went public. Theyre not the type wholl do the work to grind out profits in the market, nor are they forward thinking enough to find the next big company to go public. Theyd rather lay some money on a high priced dog and hope for the best, which seldom (if ever) occurs. Right now at some sportsbooks a $100 bet on the Cincinnati Bengals to win the 2010 Superbowl will pay back $10,000. The problem is that the true odds of Cincinnati winning the Superbowl are probably in the range of 50,000 to 1 which makes the +10000 youre getting in this bet a bad value from the get-go.

Even for the more pragmatic bettor, the inherent problems with futures wagers are readily apparent. You have to tie up your wagering capital for a long time. More significantly, once your bet is down youre at the mercy of the countless interceding events that can influence the fortunes of a sports team. Its hard enough trying to weigh the significance of scheduling, injuries, personnel movement and so forth on a day to day basis. Controlling for all of these variables over an entire season is impossible.

Despite their downsides, futures bets have an important place in the investment oriented sports bettor's arsenal. The 'prime directive' for serious sports betting is to think of it not in terms of wins and losses, but in terms of value. Futures wagers frequently present opportunities to lock in line value and create overlay situations. In some cases, judicious use of futures can produce situations in which a bettor can realize a profit from any outcome! Below are some basic concepts for properly using futures wagers to maximize value.

Futures can present an opportunity to 'earn' a greater value on certain bets. For example, it has become common for sports books to take action on entertainment events like the Academy Awards. By paying close attention to Hollywood gossip and entertainment news, a bettor can actually have a better take on these outcomes than the bookmaker.

Every year some sportsbooks start to take action on the big Academy Awards categories like Best Picture and Best Director well before the actual nominations are released. If you can stay up-to-date on the buzz surrounding certain films you can get substantially better value than if you wait until after the nominations are released.

Making the Academy Awards an even better candidate for futures wagers is the nature of the film business itself. The release schedule for films is set well in advance, and after the year end cut off date no 'surprise' releases can sneak in to consideration. At this point, its relatively easy to narrow down the serious contenders and with some work to come up with a 'short list' of Oscar candidates.

Futures wagers are also effective for finding value in a sports betting paradigm. By its very nature, sports presents more variables to deal with than does the movie industry. The top teams are well known by both the linesmakers and general public, and seldom can be found at a value price. For example, you can already bet that the New England Patriots will win the 2010 Superbowl but you can be sure that you're not going to get a good value price on such a well known 'public' team.

To use future bets effectively in this manner, you need to dig a little deeper. For example, before the NHL All Star break you could have bet on the Carolina Hurricanes to win the 2009 Stanley Cup at prices as high as 25/1 or 30/1. Now, they're in the Eastern Conference Finals and priced as low as 5/1.

This play wasnt based on any sort of certainty that this team would win the Stanley Cup, but rather on the value they presented. In other words, the true odds of this dark horse Cup win is more in the range of the current price so the 40/1 is a clear overlay. Once the playoffs begin, this sort of positional play offers a lot of options to hedge and to lock in a profit.

Dont forget the field. Many bettors dismiss plays on the field in a futures wager out of hand, thinking that the wager represents all of the entrants not good enough to justify an individual price. If you pay attention, however, you can frequently use a field wager to your advantage. Shortly after Dale Earnhardts tragic death at the 2001 Daytona 500 I found a sportsbook that was offering a field wager on the NASCAR rookie of the year award at 15/1. Richard Childress Racing hadnt officially announced Harvick as the fulltime replacement for Earnhardt, but the word on the streets strongly suggested that would be the case. I knew that Harvick was a talented young driver (he was the 2000 Busch Series rookie of the year), but the unique situation with a rookie driving for one of the best financed and most experienced teams in the sport was too good to pass up. I made the bet on Harvick at just the right time, since after he was announced as the replacement for Earnhardt the line dropped to 5/1. After he won his first race (in his third race) the line dropped to 2/1 and by mid season the field was a -250 chalk.

This is obviously a best case example, but there have been similar circumstances that were still good value plays but didnt work out perfectly like the Harvick situation. Several years ago it wasnt uncommon to find a field bet on NASCAR road races that allowed you to bet several of the road course specialists like Ron Fellows, Boris Said and Scott Pruett with one bet. You wont be able to take advantage of the field bet often, but if you keep your eyes open and think out of the box it can be very profitable when it does occur.

As a postscript, I want to emphasize the importance on shopping around any futures play for the best price. Shopping points is a smart thing to do on any wager, but the differences from book to book are frequently most extreme with futures plays. A little legwork can yield a substantially better price and the resulting better value. - 16887

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